Catalog

Every service, as a filterable card

The overlays service catalog. Use header controls to switch palette and mode.

Vertical
Pillar
Status
Sub-service / capability

Showing 23 of 23 services

Keychain & Auth
Spec ready

Keychain & Authentication

Permissioned credential layer. AIR acts as an accountable employee, never holding raw credentials.

AIR: Connect any tool via OAuth/API key, scope by role, revoke instantly — no vendor lock-in.

Core PlatformHigh priority
#security#oauth#encryption#rbac

Connectors: Auth.js v5 · Web Crypto API · Supabase

Data Unification
Spec needed

Data Unification

Ingest from connected tools into a normalized schema with materialized views and sync orchestration.

AIR: Turns fragmented data across 30+ tools into a single source of truth.

Core PlatformHigh priority
#etl#schema#sync

Connectors: Improvado · Supabase · Inngest · Upstash

Intelligence & Analytics
Concept

Intelligence & Analytics

Descriptive + predictive analytics, anomaly detection, sentiment, and NL→SQL on unified data.

AIR: Forecasts performance, detects anomalies, and answers questions in plain language.

Core PlatformHigh priority
#ai#ml#analytics

Connectors: Vercel AI SDK · OpenAI · Anthropic · pgvector

Agentic Workflows
Concept

Agentic Workflows

Autonomous agents that propose actions; every write/spend passes a human approval gate.

AIR: Automates repetitive optimization while keeping a human accountable for every change.

Core PlatformMedium priority
#agents#automation#approvals

Connectors: Inngest · Vercel AI SDK · Slack/Teams

Business Assessment#11
Concept

Business Assessment

Admin-only operational self-optimization — visible only to the client, never the AIR provider.

AIR: Surfaces dormant tools, cost inefficiency, workflow friction, and income drivers.

Core PlatformMedium priority
#assessment#admin-only#cost

Connectors: QuickBooks · Supabase

Agentic Workflows#1
Concept

Omnichannel Ad Buying & Bidding

Search, Social, Programmatic, Display, Video, Audio ads from a single interface.

AIR: Autonomous budget shifting based on real-time ROAS across all platforms.

Generic AdvertisingSocial / InfluencerHigh priority
#ads#bidding#budget

Connectors: Google Ads · Meta Ads · The Trade Desk · TikTok Ads · Amazon Ads

Intelligence & Analytics#2
Concept

Campaign Analytics & Attribution

Tracking pixels, conversion data, CRM integration, multi-touch attribution.

AIR: Unifies fragmented tracking into a single source of truth; spend → conversions.

Generic AdvertisingSocial / InfluencerHigh priority
#attribution#analytics#conversions

Connectors: Google Analytics 4 · Mixpanel · AppsFlyer

Intelligence & Analytics#3
Concept

Media Planning & Strategy

Historical campaign data, competitive analysis, audience research.

AIR: Recommends the ideal media mix for new client briefs from agency history.

Generic AdvertisingSocial / InfluencerMedium priority
#planning#strategy

Connectors: Supabase · Vercel AI SDK

Data Unification#4
Concept

Creative Asset Management

Video, display banners, copy, landing pages, creative variants.

AIR: Tags/sorts/tracks performance per asset; detects creative fatigue; suggests refresh.

Generic AdvertisingSocial / InfluencerMedium priority
#creative#assets#fatigue

Connectors: Frame.io · Cloudinary · Google Drive

Data Unification#5
Concept

Audience Targeting & DMP

First-party data, lookalike models, segmentation, privacy compliance.

AIR: Synchronizes audiences securely across platforms (email list → Meta + Google lookalikes).

Generic AdvertisingSocial / InfluencerMedium priority
#audience#dmp#privacy

Connectors: Meta Ads · Google Ads

Intelligence & Analytics#6
Concept

Budgeting & Spend Tracking

Pacing alerts, daily spend, monthly reconciliation, forecasting.

AIR: Real-time overspend/underspend alerts; software cost efficiency vs ROI.

Generic AdvertisingSocial / InfluencerHigh priority
#budget#pacing#forecast

Connectors: Stripe · QuickBooks

Intelligence & Analytics#7
Concept

Client Reporting & Dashboards

Automated reporting, data visualization, white-label exports.

AIR: Extracts from 30+ tools into interactive client-facing reports; no manual spreadsheets.

Generic AdvertisingSocial / InfluencerHigh priority
#reporting#dashboards#white-label

Connectors: Metabase · Databrain · Looker · Tableau

Intelligence & Analytics#8
Concept

Social Listening & Sentiment

Brand mentions, competitor monitoring, crisis detection.

AIR: Monitors brand health; can auto-pause ad spend on negative PR spikes.

Generic AdvertisingSocial / InfluencerHigh priority
#listening#sentiment#crisis

Connectors: Meltwater · Brandwatch · Apify · Talkwalker · Mention

Intelligence & Analytics#9
Concept

SEO & Content Marketing

Organic search rankings, keyword research, backlink analysis.

AIR: Cross-references organic + paid search to identify gaps and cannibalization.

Generic AdvertisingSocial / InfluencerLow priority
#seo#content

Connectors: VidIQ · TubeBuddy

Keychain & Auth#10
Spec ready

Team Workflow & Access Governance

User permissions, tool access, audit trails — the security core.

AIR: Logs every human + AIR action; single dashboard for access revocation.

Generic AdvertisingSocial / InfluencerHigh priority
#governance#audit#rbac

Connectors: Auth.js v5 · Supabase

Data Unification#11
Concept

Talent & Influencer CRM

Centralizes creator communications, contracts, and historical performance.

AIR: Tracks contracts, deliverables, payment milestones, usage rights, exclusivity periods.

Social / InfluencerHigh priority
#creator#crm#contracts

Connectors: CreatorIQ · Grin · Upfluence · Aspire · impact.com

Data Unification#12
Concept

Video Content Lifecycle Management

Tracks raw video file from upload through editing, approval, and distribution.

AIR: Version control across raw → edit → approval → distribution.

Social / InfluencerHigh priority
#video#lifecycle#approval

Connectors: Frame.io · Cloudinary · Google Drive

Agentic Workflows#13
Concept

Copyright & Digital Rights Management

Automates Content ID tracking; initiates automated takedown or monetization claims.

AIR: Protects creator IP at scale with automated Content ID workflows.

Social / InfluencerMedium priority
#drm#copyright#ip

Connectors: YouTube API

Intelligence & Analytics#14
Concept

Community Management & Moderation

Aggregates comments across platforms; AI filters spam/hate; highlights high-value interactions.

AIR: Handles high-volume comment streams that traditional advertising never faces.

Social / InfluencerMedium priority
#community#moderation#comments

Connectors: TikTok · Instagram · YouTube · Vercel AI SDK

Agentic Workflows#15
Concept

Cross-Platform Video A/B Testing

Tests multiple thumbnails/titles simultaneously; autonomously swaps to highest CTR.

AIR: Direct performance impact via continuous creative optimization.

Social / InfluencerMedium priority
#ab-testing#video#ctr

Connectors: YouTube API · TubeBuddy · VidIQ

Intelligence & Analytics#16
Concept

Brand Deal & Sponsorship Tracking

Visual/audio recognition to confirm brand logo inclusion and script adherence.

AIR: Automates deliverable verification; prevents payment disputes.

Social / InfluencerMedium priority
#sponsorship#verification

Connectors: Vercel AI SDK · Frame.io

Business Assessment#17
Concept

Monetization & Payout Management

Connects to AdSense, Creator Fund; auto-calculates agency cuts; processes payouts.

AIR: Financial workflow unique to influencer management.

Social / InfluencerHigh priority
#monetization#payouts#finance

Connectors: YouTube AdSense · Deel · Stripe · QuickBooks

Intelligence & Analytics#18
Concept

Unified Creator Score

Aggregates watch time, retention, engagement into a single advertiser-facing score.

AIR: Simplifies advertiser selling with one standardized creator metric.

Social / InfluencerMedium priority
#creator#score#benchmark

Connectors: Tubular Labs · YouTube API · TikTok

Grid · Overlays